I thought something that would be really useful to include would be a Loyalty card for the client, this way it almost guarantees they will keep the card if they have already thrown away the business card. A constant reminder of my business every time they look in their wallets. Although I’m giving the client a 25% discount off my services, firstly it makes them believe they’re getting a cheaper deal, and secondly I would account for that when pricing up my services. I have tried to stay in line with other luxury style cards you can see my inspirations and mockup below.
I was reasonably happy with my initial mockup so I made no changes at all, below you can see the initial print and then the final print, as you can see this final version looks like a much higher quality.
References;
http://www.barcodesinc.com/cats/plastic-id-cards/loyalty.htm